Todd Rundgren is about to launch a geofenced virtual tour – TechCrunch

The idea of ​​a virtual concert tour might seem tailor-made for the epidemic, but composer Todd Rundgren said that he has actually been thinking about such osmiring for years.

Rundgren told me that he would be disappointed with our “collapsing” air travel system – exacerbated by hurricanes and climate change – which rapidly made him “sitting somewhere, unable to move to my next gig”. So he was already convinced that he should “start imagining other ways” to reach the audience.

But it was with reference to COVID-19 that Rundgren finally decided to make it with him Clearly human journey 14. On February, he was planning a traditional tour, but the dates kept getting pushed back due to the epidemic, until he finally told the organizers, “You gotta let me do it.” I cannot commit to you and go for two years without visiting. “

Rundgren and his band will perform entirely from Chicago, where they will play the songs of their careers as well as the entirety of their album “Entire Human”. But the trip is taking place in about 25 US cities, starting in Buffalo on February 14 and ending in Seattle on March 22.

Rundgren said he found the idea of ​​”doing a show and then putting it out to everyone more appealing.”

“People plan for this particular event weeks or months in advance, it attracts people from the metropolitan area or a particular area,” he said. “It’s more of a social phenomenon than anything else, and that’s what we’re trying to do with localization.”

This means doing a live show at 8 pm according to the local time zone. Rundgren said the band would also try to “self-hypnosis” to get in the proper spirit: “We will build all the walls with posters, sports team memorabilia … We will get food from familiar local eateries.”

Other features include virtual meats and lanes with local fans, as well as placing video screens around the concert venue to showcase the virtual audience member. (In-person tickets for sale are limited in number, but those attendees obviously have to be in Chicago)

Concerts will be geofined, although Rundgren said the approach has evolved – it’s less about limiting Buffalo concerts to Buffalo concerts, and more about enforcing geographic restrictions based on Rundgren’s contractual obligations . Or as he said, “It’s less about enveloping the audience, and more about excluding them.”

Clearly human poster

Image Credit: Tod Rundgren

Staging the tour with support from Rundgren No limits, Livestreaming concert startup Founded by musicians Cisco Adler and Donwon Frankenreiter. It has been less than a year for NoCap, and Adler said that when he sold 700 tickets for his first show, he is now selling “30, 40, 50 thousand tickets” per show. And he predicted that there would be no virtual concerts when the epidemic ended.

He said, “These are all undersubscribed markets that you can see once every five years, if so”. “The future of this becomes a hybrid model.”

Eventually, he noted that television sports made him “bigger and more global”. Likewise, when Adler was thinking about the livestreaming concert, he said, “I didn’t look at it like this: How do we build a Band Aid and help everyone through this difference? It was more: How can we build a bridge on the other side of music? “