Honk introduces a real-time, ephemeral messaging app aimed at Gen Z – TechCrunch

A new mobile app Toot Messaging with friends is to create a more interactive, real-time experience. Instead of sending text to zero and expecting a response, friends on Onk communicate through messages that are shown as live as you type, with no saved chat history and no send button . The end result is the feeling of being more present in a conversation, as will the honk informing users the moment someone leaves the chat. And if you really want to get someone’s attention, you can send them a hard-to-miss notification to join their chat.

If it is even more important, you can spam by pressing the HON button repeatedly. It sends a notification to a friend’s phone if they close the app, or a flood of colorful emoji when the app is open.

After setting up an account by customizing your profile picture, selecting a username and adding friends, you can tap on a friend’s name in your list to send them a message.

When you enter a chat in Honk, you will be presented with two big conversation bubbles. The gray at the top is where your friend’s messages are shown, while you type in blue. (You can change the color and subject if you choose.)

As you type, the other person will see the text you entered in this box in real-time – including commonly missed pauses and typos. This “live typing” experience is reminiscent of older communications technology, such as the instant instant messaging app ICQ, or Innovative collaboration tool Google Wave, for example.

In Honk, you are given 160 characters to write your thoughts, and this is counted on the right side of the screen under a conversation bubble. But don’t tap on the “Send” button to share the message – the recipient saw the text as it was entered, after all. Instead, you tap the double arrow “Refresh” button to clear the screen and type something new.

There are also buttons for sending emojis to share in a chat, to be photographed, or to access photos from your camera roll. Emoji here work more like iMessage’s “send with echo” screen effects, because you’re not sending just one emoji while using this feature – you’re sending too many huge emojis that temporarily fill the screen .

You can optionally assign any word or phrase to a person’s chat or phrase individually using the “Magic Words” feature that will trigger the effects you type (see above). In addition, you can customize chat themes on a per-conversation basis or turn off notifications from individual users if you don’t want to hear as much from them.

No conversation is archived and there is no history to look back on. This messaging apps like Snapchat or Danish mode of Messenger, for example. (Onc has not clarified its position on security, however, proceed cautiously before venturing into risky content.)

And, of course, if you need to get someone’s attention, you can tap “honk” to flood them with notifications.

If all of this sounds silly, you’re probably not the target market for the onc messaging experience.

The app is apparently aiming for a younger crowd of largely teenage users. When onc ask your age during setup, you can, in fact, select an exact number from the list that appears – unless you are “old”, that is. The final option on the age list is “21+” – the “older people” age bracket, which may sting a bit for millennial crowds who often still think of themselves as online trendsetters.

But Honk’s goal is to grab General Z’s interest, it seems. it’s also Marketing them on TikTok, Where it already produces some 140K + “Like”, as of the time of writing, despite only uploading its first video yesterday. Honk founder Benji Taylor also noted on Twitter that 550,000 “Honors” have been sent to the app so far, which is Eastern until Wednesday, December 23, 2020 at noon.

@usehonkwait for it ## Five Year Plan♬ Original Sound – Honor

According to its website, Onc is the flagship product of the software company and app publisher Los Feliz Engineering (LFE)Which is supported by investors including Naval Ravikant, Allad Gill, Brian Nergaard, David Tishak, Jeff Fagan, Ryan Hoover, Sarah Downey, Josh Hannah, Sahil Lavinia and others.

“About Hunt” said Ryan Hoover, founder of Product Hunt and Weekend Fund investor, “It’s exceptionally well-designed. “[Honk founder] Benji [Taylor] And the team is involved in small details, from animations to sounds. He said that super is also focused on speed, ”he said.

When TechCrunch reached out, Taylor declined a full interview, noting that the team was focused on building the product at the time.

“We have been working on Onc for some time. Our mission is to make the message fun, and empower people to communicate in new, creative ways that deepen relationships, ”Taylor told TechCrunch. “However, we are building a small team for ourselves and our friends. If others like it, everyone is better,” he said.

Honorable, we should pay attention struggle Under load of new registration at launch and high usage. Honorable users report that the app will sometimes say they are offline when they are not, for example, among others Worms. Toot accepted Its Twitter issues and says it is working to resolve them.

App currently A free download on iOS. It does not include in-app purchases or has a clear business model.