Fluent Forever raises $4.9M for its language learning system – TechCrunch

Fluent forever, A startup that uses a novel learning system to help its users rapidly master the new language, has led a $ 4.9 million funding round, which is verver-based Stout street capital. Other investors in this round include The Syndicate, Launch, Maina Ventures, Novus VC, Flight.VC, Insta VC, Upvote, Firebrand Ventures, Cultivation Capital, Sparrow Ventures and Laughter Ventures.

In many ways, Fluent forever Is a direct competitor to Duolingo, Babel and similar online language learning services. In addition to what it sets out is a focus on a personalized learning system that puts some emphasis on ear training, visual aids and space-repetition to help you remember new words and phrases. This is a payment (after a 14-day free trial) for monthly memberships with membership starting at $ 10 per month and a general discount for long-term commitments.

To teach himself his first language, the company’s founder and CEO Gabriel Wiener used the popular flashcard service Anki, Wrote a book About her approach, and taught workshops on language learning using her system with Anki. But as he said, Anki Is a serious tool, and simply learning how to get the most out of it and it takes a lot of time and energy.

Image Credit: Fluent forever

“I’ve noticed that everyone fails to learn the language,” he told me. “And the first idea is, okay, okay, if you just learn to do it properly, that’s a sure thing. It’s exciting. And then once you have a solution for people and they Everyone is excited about it – but then you see them failing because of IT reasons. It’s extra frustrating. “

In many ways, Fluent Forever then uses Winner’s flashcard approach – because building those flashcards by hand is at the core of their learning system – and turns it into an easy-to-use application.

Vayner admitted that what people want is a device where you just press a few buttons and learn something. But that does not work. “I had to react really hard to this – a very strong answer – and say, ‘Absolutely not. That’s the one thing that teaches you that you’re building it.'”

Wiener is not afraid Compare his approach to Duolingo And the argument that its focus on translation practice does not translate into real language skills in the long run. At the same time, he freely admits that Duolingo is far superior to user experience and gamification Fluent Forever. But they also believe that learners see better results with their systems.

Image Credit: Fluent forever

“we ask [our users]: With why are you with us? Why would you pay for us when you can get Duolingo just for free? “They come back, ‘Yes, your product is around the edges. I wish you could have fixed this, this and that, but you gave me a chance to think in Spanish in two weeks.

Fluent Forever currently supports nine languages: Japanese, French, Russian, Mexican and Spanish dealing with Spanish, Italian, Korean, German and Brazilian Portuguese, Dutch being the next language team.

As Wyner told me, the company had trouble participating in 2019, as the service was seeing a fairly flat growth at the time. “People are very skeptical about language learning – it is not a sexy field. People do not like it. Jumping in with Duolingo and trying to be competitive was not just appealing to anyone, ”he told me. However, development occurred by 2020 even before the COVID epidemic. At the same time, Fluent Forever also participated Jason Calcanis’ Launch the accelerator.

Looking ahead, Wyner told me that Fluent Forever is looking at ways to bring live tutor into the loop. Online tuition has been done online, of course, and some companies are like Preply Those who already specialize in it, but Fluent Forever wants to combine the online live learning service with shorter live sessions and then use the online component to return to that conversation over the course of a week or two. The advantage here is that these users – who will pay a premium for the live service – will use their time with the live tutor to create their personal sentences in the Flower Forever system, which can then become content over time. Which is available to all. Users also.